Agriseeds – RecordsTV Commercial We produced this TVC in collaboration with Harvey Cameron Group. It’s one of a group of brand tv commercials shot over a five month period across the country. These commercials may look simple, but involved various production techniques, including complex compositing, 3D animation, timelapse capture, aerial shooting, studio and location visual effects. Agriseeds is a New Zealand plant breeding and research company that specialises in everything pasture. Founded in 1987, Agriseeds work with expert research partners including DairyNZ, Lincoln University, AgResearch, Pastoral Genomics and Massey University, to ensure Agriseeds products perform now and in farm systems of the future.